The anatomy of retail price competition : a study of advertised food prices
Lee E. Preston; Reed Hertford
| Year of publication: |
1962
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|---|---|
| Authors: | Preston, Lee E. ; Hertford, Reed |
| Published in: |
California management review. - Thousand Oaks, CA : Sage Publishing on behalf of The University of California Press, ISSN 0008-1256, ZDB-ID 222930-4. - Vol. 4.1962, 3, p. 13-30
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| Subject: | Nahrungsmittelpreise | Vereinigte Staaten | Lebensmittelpreis | Food price | Preiswettbewerb | Price competition | Werbung | Advertising | Einzelhandelspreis | Retail price |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002651335