The antecedents of customers’ attitude and behavioral intention of using e-banking : the moderating roles of social influence and customers’ traits
Ying-Kai Liao, Hong-Loc Thi Nguyen (Rush), Tuan Cong Dao, Phuong-Thy Thi Nguyen, Hum Sophea
| Year of publication: |
2024
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|---|---|
| Authors: | Liao, Ying Kai ; Hong-Loc Thi Nguyen ; Tuan Cong Dao ; Phuong-Thy Thi Nguyen ; Sophea, Hum |
| Published in: |
Journal of financial services marketing. - London : Stewart Publ., ISSN 1479-1846, ZDB-ID 2031792-X. - Vol. 29.2024, 3, p. 1037-1061
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| Subject: | Artificial Intelligence | Attitude | Behavioral Intention | Consumer trait | Diffusion of innovation theory | E-banking | Social influence | Technology acceptance model | Theory of planned behavior | Theory of reasoned action | Verbrauchereinstellung | Consumer attitudes | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Electronic Banking | Electronic banking | Innovationsdiffusion | Innovation diffusion | Künstliche Intelligenz | Artificial intelligence | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41264-023-00254-4 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015061466