The case of Amazon.com : towards a conceptual framework of online customer service experience (OCSE) using the emerging consensus technique (ECT)
Philipp Klaus
| Year of publication: |
2013
|
|---|---|
| Authors: | Klaus, Philipp |
| Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 27.2013, 6, p. 443-457
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| Subject: | Customer experience | Service experience | Amazon.com | Online experience | Online customer experience | Web experience | Internet | E-commerce | Online service experience | Online marketing | Social media | Electronic Commerce | Social Web | Social web | Online-Handel | Online retailing | Online-Marketing | Internet marketing | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenservice | Customer service | Kundenzufriedenheit | Customer satisfaction | Digitale Dienste | Web-based service | Experiment | Dienstleistungsqualität | Service quality |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010198163