The challenge of the ghetto to marketing
Walter F. Mondale
| Year of publication: |
1971
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|---|---|
| Authors: | Mondale, Walter F. |
| Published in: |
The Black consumer : dimensions of behavior and strategy. - New York : Random House, ISBN 0-394-31130-2. - 1971, p. 7-13
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| Type of publication: | Article |
|---|---|
| Notes: | aus: A new measure of responsability for marketing, proceedings of the American Marketing Association National Conference. 1968, June |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002507932