Extent:
Online-Ressource (145 p)
Series:
Type of publication: Book / Working Paper
Language: English
Notes:
Description based upon print version of record
Front Cover; The Challenges of Ethics and Entrepreneurship in the Global Environment; Copyright page; Contents; List of Contributors; Introduction; References; Entrepreneurship and Existentialism: Establishing Authenticity in a Crowded Global Marketplace; Introduction; Reality and Knowledge; The Value of Literature in Creating a Business Philosophy; Existentialism; Creating Authenticity for Entrepreneurs; Conclusion; References; The Entrepreneur's Dilemma of Ethics versus Professional Acceptability with Online Reputation Management Systems; Introduction
The Challenge of Online Reputation ManagementThe New Terminology; Strategic Manipulation of Reputation Management Systems; The Entrepreneur's Ethical Dilemma; Methodology; Research Construct Framework; Survey; Pilot Study Sample Population; Results; Identity: Concealed versus Revealed; Intent: Deceive versus Inform; Impetus: Unprovoked versus Provoked; Platform: Amazon versus Yelp; Agenda: Pro-Firm versus Anti-Firm; Source: Endogenous versus Exogenous; Discussion; Final Thoughts; References; The Ethical Pitfalls and Opportunities of Initial Public Offerings; Introduction
The IPO Process and Its ImpactDefinitions and Methodology; Results; Discussion; Conclusion; Notes; References; The Ethics of Guerilla Behavior in Early Stage Firms; Introduction; Theoretical Foundations; The Entrepreneurial Context and the Motivation for Guerrilla Behavior; The Ethics of Guerrilla Marketing; An Integrated Assessment Matrix for Guerrilla Actions; Pizza and the Homeless; Pretending to Be a Tourist; Most Honest City in America; Conclusions and Implications; References; Questioning the Ethics of University Entrepreneurship Curriculum; Introduction
The Task of Questioning the Ethics of an Entrepreneurship CurriculumWho are the Stakeholders for an Entrepreneurship Curriculum?; What Do We Mean by the Ethics of Curriculum?; What are the Obligations to Stakeholders?; What then are the Expected Outcomes from the Different Perspectives of the Various Stakeholders and What Responsibilities D...; Navigating the Ethics of Curriculum: An Ethics Evaluation Framework; Conclusion; References; Curricular and Programmatic Innovation at the Intersection of Business Ethics and Entrepreneurship; Introduction; The Current Landscape; Results
Mission AlignmentDriving Ethics and Entrepreneurship into the Curriculum; Ethics, Entrepreneurship, and Mission; Disruptive Innovation Workshop; Insights at the Intersection of Business Ethics and Entrepreneurship; Insights that Had a Primary Focus on Business Ethics; Insights that Had a Primary Focus on Entrepreneurship; Insights that Focused on Business School Structure and Processes; Insights that Focused on Market Processes and System Complexity; Conclusion; Notes; References; Appendix A: Colloquia Sessions and Literature Discussed; Applying the Lessons of Markets to Management
Free-Enterprise Entrepreneurship Workshop
ISBN: 978-1-78441-950-9 ; 978-1-78441-949-3 ; 978-1-78441-950-9
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10012679447