The channel intermediary selection decision : a model and an application
V. Kasturi Rangan, Andris A. Zoltners and Robert J. Becker
| Year of publication: |
1986
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|---|---|
| Authors: | Rangan, V. Kasturi |
| Other Persons: | Zoltners, Andris A. (contributor) ; Becker, Robert J. (contributor) |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 32.1986, 9, p. 1114-1122
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| Subject: | Vertriebsweg | Distribution channel | 1984 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001017676