The critical role of marketer's information provision in temporal changes of expectations and attitudes
| Year of publication: |
2013
|
|---|---|
| Authors: | Ha, Hong-Youl ; John, J. Denise ; John, Joby ; Kim, Nam-Yun |
| Published in: |
The journal of consumer marketing. - Bradford : Emerald, ISSN 0736-3761, ZDB-ID 6301514. - Vol. 30.2013, 4 (21.6.), p. 355-365
|