The criticality of risk factors in customer relationship management projects
Thanos Papadopoulos; Udechukwu Ojiako; Maxwell Chipulu; Kwangwook Lee
| Year of publication: |
2012
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|---|---|
| Authors: | Papadopoulos, Thanos ; Ojiako, Udechukwu ; Chipulu, Maxwell ; Lee, Kwangwook |
| Published in: |
Project management journal : PMJ. - Hoboken, NJ : Wiley, ISSN 8756-9728, ZDB-ID 638481-X. - Vol. 43.2012, 1, p. 65-76
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| Subject: | Beziehungsmarketing | Relationship marketing | Projektmanagement | Project management | Risiko | Risk | Südkorea | South Korea |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009503714