The customer delight construct : is surprise essential?
John C. Crotts; Vincent P. Magnini
| Year of publication: |
2011
|
|---|---|
| Authors: | Crotts, John C. ; Magnini, Vincent P. |
| Published in: |
Annals of tourism research : ATR ; a social sciences journal. - Kidlington : Elsevier, ISSN 0160-7383, ZDB-ID 449123-3. - Vol. 38.2011, 2, p. 719-722
|
| Subject: | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Emotion | Bauwirtschaft | Construction industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009535315