The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world
C. Britt Beemer; Robert L. Shook
| Year of publication: |
c 2009
|
|---|---|
| Authors: | Beemer, C. Britt ; Shook, Robert L. |
| Publisher: |
New York [u.a.] : McGraw-Hill |
| Subject: | Beziehungsmarketing | Relationship marketing | Erfolgsfaktor | Success factor |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xvii, 332 p. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Formerly CIP Uk Includes bibliographical references and index |
| ISBN: | 978-0-07-160365-2 ; 0-07-160365-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010218710