The dark side of globalization and consumption : how similar are Chinese and German consumers toward their proneness to compulsive buying?
Alexander Unger and Gerhard Raab
| Year of publication: |
2015
|
|---|---|
| Authors: | Unger, Alexander ; Raab, Gerhard |
| Published in: |
Journal of Asia Pacific business. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1059-9231, ZDB-ID 1305579-3. - Vol. 16.2015, 1, p. 4-20
|
| Subject: | compulsive buying | compensatory buying | impulsive buying | China | Germany | globalization | consumer culture | consumer behavior | Konsumentenverhalten | Consumer behaviour | Deutschland | Globalisierung | Globalization | Kaufsucht | Compulsive buying |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011289329