The design thinking toolbox : a guide to mastering the most popular and valuable innovation methods
Michael Lewrick, Patrick Link, Larry Leifer
Intro -- The Design Thinking Toolbox -- Preface -- Contents -- The Toolbox in a nutshell -- The global survey -- Results of the survey -- What is design thinking? -- Design thinking? -- Who is Lilly? -- Quick start -- The Toolbox -- Warm-ups that fit the setting -- Popular warm-ups -- Clapping game -- Bingo -- Stop & -- go -- 30 circles -- Ninja -- Marshmallow challenge -- Phase: Understand -- Problem statement -- Design principles -- Interview for empathy -- Explorative interview -- Ask 5x why -- 5W+H questions -- Jobs to be done -- Extreme users/Lead users -- Stakeholder map -- Emotional response cards -- Phase: Observe -- Empathy map -- Persona/User profile -- Customer journey map -- AEIOU -- Analysis questions builder -- Peers observing peers -- Trend analysis -- Phase: Define point of view -- "How might we..." question -- Storytelling -- Context mapping -- Define success -- Vision cone -- Critical items diagram -- Phase: Ideate -- Brainstorming -- 2x2 Matrix -- Dot voting -- 6-3-5 Method -- Special brainstorming -- Analogies & -- benchmarking as inspiration -- NABC -- Blue ocean tool & -- buyer utility map -- Phase: Prototype -- Frequently used kinds of prototypes -- Focused experiments - Critical Experience Prototype (CEP) & -- Critical Function Prototype (CFP) -- Crazy experiments - Dark horse prototype -- Combined experiments - Funky prototype -- Imagining the future - Vision prototype -- Prototype with a first function - functional (system) prototype -- Solutions in detail - "X is finished" -- (Hopefully) at the finish - Final prototype -- Exploration map -- Prototype to test -- Service blueprint -- MVP = Minimum viable product -- Phase: Test -- Testing sheet -- Feedback capture grid -- Powerful questions in experience testing -- Solution interview -- Structured usability testing -- A/B Testing -- Phase: Reflect.
Extent: | 1 Online-Ressource (309 Seiten) Illustrationen, Diagramme |
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Series: | |
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Type of publication: | Book / Working Paper
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Language: | English |
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Notes: | Description based on publisher supplied metadata and other sources. |
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ISBN: | 978-1-119-62921-4 ; 978-1-119-62919-1 |
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Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012252544