The determinants of customer intentions to use fintech services in a commercial Chinese bank
Year of publication: |
2023
|
---|---|
Authors: | Liu, Xiaoxiao ; Chau, Ka Yin ; Liu, Xiaoyun ; Huang, Fei |
Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1547-0628, ZDB-ID 2069757-0. - Vol. 30.2023, 3, p. 257-276
|
Subject: | bank image | Fintech-based mobile banking | information system success model | intention to use | perceived risk | Innovationsakzeptanz | Innovation adoption | Electronic Banking | Electronic banking | China | Konsumentenverhalten | Consumer behaviour | Bank | Kundenzufriedenheit | Customer satisfaction | Bankgeschäft | Banking services | Beziehungsmarketing | Relationship marketing |
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