The development of international e-commerce in retail SMEs : an effectuation perspective
Year of publication: |
2021
|
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Authors: | Tolstoy, Daniel ; Nordman, Emilia Rovira ; Hånell, Sara Melén ; Özbek, Nurgül |
Published in: |
Journal of world business : JWB. - Greenwich, Conn. [u.a.] : JAI Press, ISSN 1090-9516, ZDB-ID 1382307-3. - Vol. 56.2021, 3, p. 1-15
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Subject: | E-commerce | Effectuation | International entrepreneurship | Retail companies | SMEs | KMU | SME | Electronic Commerce | Einzelhandel | Retail trade | Entrepreneurship | Entrepreneurship approach | Online-Handel | Online retailing | Multinationales Unternehmen | Transnational corporation | Unternehmensgründung | Business start-up | Globalisierung | Globalization |
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