The dilemma of outsourced customer service and care : research propositions from a transaction cost perspective
Joe͏̈l Le Bon, Douglas E. Hughes
| Year of publication: |
2009
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|---|---|
| Authors: | Le Bon, Joël ; Hughes, Douglas E. |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 38.2009, 4, p. 404-410
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| Subject: | Kernkompetenz | Core competency | Outsourcing | Kundenservice | Customer service | Transaktionskosten | Transaction costs |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003865353