The drivers of customer and corporate profitability : modeling, measuring, and managing the causal relationships
Marc J. Epstein, Piyush Kumar and Robert A. Westbrook
| Year of publication: |
2000
|
|---|---|
| Authors: | Epstein, Marc J. ; Kumar, Piyush ; Westbrook, Robert A. |
| Published in: |
Advances in management accounting : a research annual. - Bingley : Emerald, ISSN 1474-7871, ZDB-ID 11615503. - Vol. 9.2000, p. 43-72
|
| Type of publication: | Article |
|---|---|
| Language: | English |
| Notes: | Literaturangaben |
| Source: |
Persistent link: https://www.econbiz.de/10009924498