The Dynamics of Price Elasticity of Demand in the Presence of Reference Price Effects
| Year of publication: |
2005
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|---|---|
| Authors: | Fibich, Gadi |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 33.2005, 1, p. 66-78
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