The effect of availability heuristics in online consumer reviews
| Year of publication: |
2018
|
|---|---|
| Authors: | Nazlan, Nadia Hanin ; Tanford, Sarah ; Montgomery, Rhonda |
| Published in: |
Journal of Consumer Behaviour. - Wiley, ISSN 1472-0817, ZDB-ID 2094545-0. - Vol. 17.2018, 5 (13.07.), p. 449-460
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1002/cb.1731 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012081463