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Fired up for the future : how time shapes sharing
Weingarten, Evan, (2017)
Consumer timework
Robinson, Thomas Derek, (2022)
Die Zeit als ökonomisches Gut : eine theoretische und empirische Analyse des Konsumentenverhaltens
Keller, Bernhard, (1984)
Advertising appeals, moderators, and impact on persuasion : a quantitative assessment creates a hierarchy of appeals
Hornik, Jacob, (2017)
Resistence to advertising and immunization against television commercials : a multivariate analysis
Hornik, Jacob, (1972)
Temporal instability as a moderating factor on advertising effectiveness
Hornik, Jacob, (1989)