The effect of consumption experience on self-perception, willingness to pay, and purchase intention toward green products among Generation Z
Arian Matin, Tornike Khoshtaria, Metin Mercan and Lika Asashvili
| Year of publication: |
2024
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| Authors: | Matin, Arian ; Khoshtaria, Tornike ; Mercan, Metin ; Asashvili, Lika |
| Published in: |
International journal of green economics : IJGE. - Genève : Inderscience Enterprises, ISSN 1744-9936, ZDB-ID 2232950-X. - Vol. 18.2024, 3, p. 318-337
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| Subject: | green products | green purchase intention | self-diagnostic value | self-esteem | self-perception | social worth | sustainability | willingness to pay | WTP | Zahlungsbereitschaftsanalyse | Willingness to pay | Öko-Produkt | Sustainable product | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Nachhaltige Entwicklung | Sustainable development | Öko-Marketing | Green marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJGE.2024.141406 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015064547