The effect of CSR on corporate image, customer citizenship behaviors, and customers' long-term relationship orientation
Minjung Kim, Xuemei Yin, Gyumin Lee
| Year of publication: |
2020
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|---|---|
| Authors: | Kim, Minjung ; Yin, Xuemei ; Lee, Gyumin |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 88.2020, p. 1-8
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| Subject: | Corporate image | Corporate social responsibility | Customer citizenship behavior | Long-term relationship orientation | Corporate Social Responsibility | Firmenimage | Corporate reputation | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Arbeitsverhalten | Work behaviour | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2020.102520 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012293853