The effect of cultural differences on the relationship between contract governance and opportunism
Tao Wang and Linhao Han, Zhilin Yang and Yu Jia
| Year of publication: |
2023
|
|---|---|
| Authors: | Wang, Tao ; Han, Linhao ; Yang, Zhilin ; Jia, Yu |
| Published in: |
European journal of marketing. - Bradford : Emerald, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 57.2023, 11, p. 2974-3004
|
| Subject: | Channel members’ opportunism | Contingency adaptability | Contract specificity | Cultural differences | Exporting | Kulturelle Identität | Cultural identity | Vertrag | Contract | Interkulturelles Management | Cross-cultural management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/EJM-03-2022-0145 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014448600