The effect of culturally-determined entry mode on firm performance in the global retail industry
Taewoo Roh, Dong-Sung Cho, Hwy-Chang Moon; Yun-Cheol Lee
| Year of publication: |
2013
|
|---|---|
| Authors: | Jo, Dong seong ; Mun, Hwi chang ; Lee, Yun-cheol ; Roh, Taewoo |
| Published in: |
Nankai business review international. - Bingley : Emerald, ISSN 2040-8749, ZDB-ID 2549224-X. - Vol. 4.2013, 4, p. 290-308
|
| Subject: | Performance | Culturally determined entry mode | Fit | Retail firms | Unternehmenserfolg | Firm performance | Internationaler Markteintritt | International market entry | Einzelhandel | Retail trade | Markteintritt | Market entry | Multinationales Unternehmen | Transnational corporation | Globalisierung | Globalization | Welt | World |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010212537