The effect of identification with a sports team and its performance on the willingness of fans to pay for team products
Zeev Shtudiner, Gilad Tohar, Jeffrey Kantor
| Year of publication: |
2022
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|---|---|
| Authors: | Shtudiner, Ze'ev ; Tohar, Gilad ; Kantor, Jeffrey |
| Published in: |
Managerial and decision economics : MDE ; the international journal of research and progress in management economics. - Chichester [u.a.] : Wiley, ISSN 1099-1468, ZDB-ID 1491342-2. - Vol. 43.2022, 3, p. 607-615
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| Subject: | Sportorganisation | Sport organization | Unternehmenserfolg | Firm performance | Zahlungsbereitschaftsanalyse | Willingness to pay | Konsumentenverhalten | Consumer behaviour | Befragung | Interview |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/mde.3405 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013166218