The effect of intellectual capital and knowledge management on competitive advantage : testing the mediating role of customer relationship management
Farhad Almasi, Ali Pirzad
| Year of publication: |
2017
|
|---|---|
| Authors: | Almasi, Farhad ; Pirzad, Ali |
| Subject: | Intellectual Capital | Knowledge Management | Customer | Competitive Advantage | Wissensmanagement | Knowledge management | Immaterielle Werte | Intangible assets | Wettbewerbsvorteil | Competitive advantage | Beziehungsmarketing | Relationship marketing | Humankapital | Human capital |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012209781