The effect of online protests and firm responses on shareholder and consumer evaluation
Year of publication: |
December (I) 2017
|
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Authors: | Broek, Tijs van den ; Langley, David ; Hornig, Tobias |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 146.2017, 2, p. 279-294
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Subject: | Consumer activism | Corporate social responsibility | Response strategies | Stakeholder management | Reputation | Financial impact | Corporate Social Responsibility | Stakeholder | Konsumentenverhalten | Consumer behaviour | Firmenimage | Corporate reputation | Aktionäre | Shareholders |
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