The Effect of Partitions on Controlling Consumption
| Year of publication: |
2008
|
|---|---|
| Authors: | Cheema, Amar ; Soman, Dilip |
| Published in: |
Journal of marketing research : JMR. - Chicago, Ill : Assoc, ISSN 0022-2437, ZDB-ID 2183195. - Vol. 45.2008, 6, p. 665-675
|