The effect of social cues on sniping behavior in internet auctions : field evidence and a lab experiment
Michael A. Kamins, Avi Noy, Yael Steinhart & David Mazursky
| Year of publication: |
2011
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| Authors: | Kamins, Michael A. ; Noy, Avi ; Steinhart, Yael ; Mazursky, David |
| Published in: |
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation. - Thousand Oaks, CA : SAGE Publishing, ISSN 1094-9968, ZDB-ID 1424950-9. - Vol. 25.2011, 4, p. 241-250
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| Subject: | Internet-Auktion | Online auction | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009313200