The effective delivery of franchisor services: a comparison of US and German support practices for franchisees
Marko Grünhagen; Robin B. DiPietro; Robert E. Stassen; Lorelle Frazer
| Year of publication: |
2008
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|---|---|
| Authors: | Grünhagen, Marko ; DiPietro, Robin B. ; Stassen, Robert E. ; Frazer, Lorelle |
| Published in: |
Journal of marketing channels : ... distribution systems, strategy, and management. - Binghamton, NY : Haworth Press, ISSN 1046-669X, ZDB-ID 1121777-7. - Vol. 15.2007/08, 4, p. 315-335
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| Subject: | Franchising | Störungsmanagement | Disruption management | Vergleich | Comparison | Deutschland | Germany | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003768625