The effectiveness of warning labels for consumers : a meta-analytic investigation into their underlying process and contingencies
Mostafa Purmehdi, Renaud Legoux, François Carrillat, and Sylvain Senecal
| Year of publication: |
2017
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| Authors: | Purmehdi, Mostafa ; Legoux, Renaud ; Carrillat, François A. ; Senecal, Sylvain |
| Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 83163-3. - Vol. 36.2017, 1, p. 36-53
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| Subject: | warning labels | meta-analysis | product hazard | tobacco | alcohol | Meta-Analyse | Meta-analysis | Konsumentenverhalten | Consumer behaviour | Rauchen | Smoking | Warenkennzeichnung | Product labelling | Alkoholkonsum | Alcohol consumption | Gesundheitsrisiko | Health risk |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1509/jppm.14.047 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011690543