The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers
Salma Karray and Guiomar Martín-Herrán
| Year of publication: |
2024
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|---|---|
| Authors: | Karray, Salma ; Martín Herrán, Guiomar |
| Published in: |
International transactions in operational research : a journal of the International Federation of Operational Research Societies. - Oxford : Wiley-Blackwell, ISSN 1475-3995, ZDB-ID 2019815-2. - Vol. 31.2024, 1, p. 568-615
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| Subject: | competition | decision timing | game theory | marketing efforts and pricing | OR in marketing | Lieferkette | Supply chain | Spieltheorie | Game theory | Preismanagement | Pricing strategy | Zeit | Time | Wettbewerb | Competition |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/itor.13094 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014430610