The Effects of Information and Company Reputation on Intentions to Buy a Business Service
| Year of publication: |
1993
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|---|---|
| Authors: | Yoon, Eunsang ; Guffey, Hugh J. ; Kijewski, Valerie |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 27.1993, 3, p. 215-228
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