The effects of reviewer expertise on future reputation, popularity, and financial performance of hotels : insights from data-analytics
Karen L. Xie, Kevin Kam Fung So
| Year of publication: |
November 2018
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| Authors: | Xie, Karen L. ; So, Kevin Kam Fung |
| Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 42.2018, 8, p. 1187-1209
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| Subject: | management response | online reviews | reviewer expertise | hotel performance | data analytics | Hotellerie | Hotel industry | Unternehmenserfolg | Firm performance | Virales Marketing | Viral marketing | Performance-Messung | Performance measurement | Firmenimage | Corporate reputation | Social Web | Social web | Reputation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1096348017744016 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011943034