The effects of website design on purchase intention in online shopping : the mediating role of trust and the moderating role of culture
Boudhayan Ganguly; Satya Bhusan Dash; Dianne Cyr; Milena Head
| Year of publication: |
2010
|
|---|---|
| Authors: | Ganguly, Boudhayan ; Dash, Satya Bhusan ; Cyr, Dianne J. ; Head, Milena |
| Published in: |
International journal of electronic business. - Olney, Bucks. : Inderscience Publ., ISSN 1470-6067, ZDB-ID 2106327-8. - Vol. 8.2010, 4/5, p. 302-330
|
| Subject: | Online-Handel | Online retailing | Website | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Nationalkultur | National culture | Vergleich | Comparison | Indien | India | USA | United States | Kanada | Canada |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008696746