The empirical relationship between product variety, in-house capability and outsourcing capability: the case of a watch manufacturing firm in India
| Year of publication: |
2008
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|---|---|
| Authors: | Krishna, Chimata Murali ; Ray, Pradip Kumar |
| Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 21933947. - Vol. 3.2008, 3, p. 223-257
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