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The art of branding : lessons from visual artists
Rodner, Victoria L., (2014)
Marketing artistic careers : Pablo Picasso as brand manager
Muñiz, Albert M., (2014)
An artist’s perceived value : development of a measurement scale
Hernando, Elisa, (2017)
Spinning Warhol: Celebrity brand theoretics and the logic of the celebrity brand
Kerrigan, Finola, (2011)
‘The exploding plastic inevitable’: ‘Branding being’, brand Warhol & the factory years
Hewer, Paul, (2013)
"Spinning" warhol : celebrity brand theoretics and the logic of the celebrity brand