The floor is nearer than the sky : how looking up or down affects construal level
Anneleen Van Kerckhove; Maggie Geuens; Iris Vermeir
| Year of publication: |
2015
|
|---|---|
| Authors: | Van Kerckhove, Anneleen ; Geuens, Maggie ; Vermeir, Iris |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 41.2014/15, 6, p. 1358-1371
|
| Subject: | Kognition | Cognition | Ladengestaltung | Store design | Visuelle Wahrnehmung | Visual perception | Experiment |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010526530