The food you can trust : the moderating role of age in the relationship between consumer values and organic food trust
Tatiana Anisimova, Demetris Vrontis
Year of publication: |
2024
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Authors: | Anisimova, Tatiana ; Vrontis, Demetris |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 2013438-1. - Vol. 182.2024, Art.-No. 114803, p. 1-13
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Subject: | Affective trust | Cognitive particularized trust | Consumer age | Consumer values | Consumption experience | Organic food | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Bio-Lebensmittel | Beziehungsmarketing | Relationship marketing | Ernährungsindustrie | Food industry | Altersgruppe | Age group |
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