The forgotten effects model in a CRM strategy
Anna M. Gil Lafuente; Carolina Luis Bassa
| Year of publication: |
2011
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|---|---|
| Authors: | Gil Lafuente, Anna M. ; Luis Bassa, Carolina |
| Published in: |
Fuzzy economic review : the review of the International Association for Fuzzy-Set Management and Economy. - Reus, ISSN 1136-0593, ZDB-ID 20972210. - Vol. 16.2011, 1, p. 3-19
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| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009905910