The fortune at the bottom of the pyramid : eradicating poverty through profits
C. K. Prahalad
| Year of publication: |
2009 ; 1. ed., Rev. and updated 5th Anniversary ed.
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| Authors: | Prahalad, Coimbatore K. |
| Publisher: |
Upper Saddle River, NJ : Wharton School Publ. |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXII, 407 S. 1 CD-ROM ; 12 cm Optische Speicherplatte(n) (z.B. CD-ROM, CD-I, Photo-CD, WORM, DVD, Blu-ray Disc) |
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| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-13-700927-5 ; 978-0-13-700927-5 |
| Classification: | Marketing ; Wettbewerb |
| Source: |
Persistent link: https://www.econbiz.de/10004949386