The future of frontline research : invited commentaries
Anat Rafaeli, Daniel Altman, Dwayne D. Gremler, Ming-Hui Huang, Dhruv Grewal, Bala Iyer, A. Parasuraman, and Ko de Ruyter
| Year of publication: |
February 2017
|
|---|---|
| Authors: | Rafaeli, Anat ; Altman, Daniel ; Gremler, Dwayne D. ; Huang, Ming-Hui ; Grewal, Dhruv ; Iyer, Bala ; Parasuraman, A. ; Ruyter, Ko de |
| Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 20.2017, 1, p. 91-99
|
| Subject: | organizational frontline research | frontline technology | frontline employees | Verkaufspersonal | Salespeople | USA | United States | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1094670516679275 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011648268