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A field experiment to test the applicability of involvement theory to the segmentation of markets for social goods
Rosen, Barry N., (1985)
Envisioning information : Edward R. Tufte, (Graphics Press, Cheshire, CT, 1990), pp. 126, $48.00.
Rosen, Barry N., (1991)
A comparison of approaches for setting standards for technological products
Rosen, Barry N., (1988)