The green mate appeal : Men's pro‐environmental consumption is an honest signal of commitment to their partner
| Year of publication: |
2020
|
|---|---|
| Authors: | Borau, Sylvie ; Elgaaied‐Gambier, Leila ; Barbarossa, Camilla |
| Published in: |
Psychology & Marketing. - Wiley, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 38.2020, 2 (07.01.), p. 266-285
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1002/mar.21321 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012189619