The handbook of brand management
David Arnold
| Year of publication: |
1992
|
|---|---|
| Authors: | Arnold, David |
| Publisher: |
London : Century Business [u.a.] |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 253 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-09-174923-9 |
| Source: |
Persistent link: https://www.econbiz.de/10004130501