The hidden value of second-hand luxury: exploring the levels of second- hand integration as part of a luxury brand's strategy
Year of publication: |
2022
|
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Authors: | Turunen, Linda Lisa Maria ; Henninger, Claudia E. |
Published in: |
Sustainable Luxury : An International Perspective. - Cham : Springer International Publishing, ISBN 978-3-031-06928-4. - 2022, p. 13-33
|
Subject: | Second-hand | Sustainability | Luxury | Fashion | Business models | Product-service systems | Luxusgüter | Luxury goods | Mode | Geschäftsmodell | Business model | Konsumentenverhalten | Consumer behaviour | Markenführung | Brand management | Nachhaltige Entwicklung | Sustainable development | Gebrauchtmarkt | Second-hand market |
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