The Hot–Cold Decision Triangle: A framework for healthier choices
| Year of publication: |
2012
|
|---|---|
| Authors: | Yang, Haiyang ; Carmon, Ziv ; Kahn, Barbara ; Malani, Anup ; Schwartz, Janet ; Volpp, Kevin ; Wansink, Brian |
| Published in: |
Marketing Letters. - Springer. - Vol. 23.2012, 2, p. 457-472
|
| Publisher: |
Springer |
| Subject: | Judgment and decision making | Health goals | Healthier decisions | Self-regulation | Self-control |
| Extent: | text/html |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10010867886