The impact of AI chatbots on customer trust: an empirical investigation in the hotel industry
Year of publication: |
2023
|
---|---|
Authors: | Nguyen, Van Thanh ; Phong, Le Thai ; Chi, Nguyen Thi Khanh |
Published in: |
Consumer Behavior in Tourism and Hospitality. - Emerald Publishing Limited, ISSN 2752-6674, ZDB-ID 3124554-7. - Vol. 18.2023, 3, p. 293-305
|
Publisher: |
Emerald Publishing Limited |
Subject: | AI Chatbots | Communication quality | Hospitality industry | Online shopping | Customers | Vietnam |
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