The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing
Year of publication: |
2011
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Authors: | Le Meunier-FitzHugh, Kenneth ; Massey, Graham R. ; Piercy, Nigel |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 40.2011, 7, p. 1161-1171
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Subject: | Vergütungssystem | Compensation system | Managervergütung | Executive compensation | Organisationsstruktur | Organizational structure | Marketing | Verkauf | Selling | Kooperation | Cooperation | Großbritannien | United Kingdom |
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