The impact of channel function performance on buyer#8211seller relationships in marketing channels
| Year of publication: |
2005
|
|---|---|
| Authors: | Van Bruggen, Gerrit H. ; Kacker, Manish ; Nieuwlaat, Chantal |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 22.2005, 2, p. 141-158
|