The impact of choice phase and task complexity on consumer decision making
Michael L. Ursic ; James G. Helgeson
| Year of publication: |
1990
|
|---|---|
| Authors: | Ursic, Michael L. |
| Other Persons: | Helgeson, James G. (contributor) |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 21.1990, 1, p. 69-90
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Theorie | Theory | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001089131